On 2008-05-27 , Paul Kleinmeulman said...

"Better Than PLR - Personal Debate…"

On the subject of Private Label Rights, affiliate marketing

Ok I sent out an email for John Hostler’s new membership Renegade Affiliates Monthly (BTW here is his old one for niche sites… Renegade Copy Monthly ) with the title "Is This Better Than PLR?"

Here it is here…

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G’ Day

One of the things that I have discovered in my years online is that
people generally like programs and products that are easy… stuff
that allows them to make money easily.

So, it was with that in mind when my friend John Hostler developed
this sizzling hot new program to hand you 2 turnkey online
businesses that you could profit from, both quickly AND easily.

And you’ll have to click below to see why this is even BETTER than
PLR >> Better Than PLR?

To your success,

Paul Kleinmeulman

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He wrote that email for me, because he knows I am the PLR guy and when I first read it I had my feathers ruffled. I know that PLR works! It works for me it works for a lot of my customers. It is the perfect way to get your OWN product up in running in a minimum amount of time… so that you can earn 100% of sales and so you can have other people (affiliates) promote your product for you.

So I had a think about it.

What is the pro’s and con’s of affiliate marketing compared to PLR?

Lets start with affiliate marketing.

Pro’s

1) Instant Product - You can’t get any more instant then affiliate marketing. It’s there it’s ready and they have done all the work. All you have to do is promote it and get paid.

2) You Know It Sells - If you found the affiliate product on ClickBank and it has any gravity at all, you know it sells.

3) You Know How Well It Sells - Lets take that a step further. Once again by looking at the gravity you know how well it sells, and more importantly how many affiliates are making money by selling that product.

4) Instant Authority - You are not the expert… you are pointing to somebody who is.

5) Split Testing - If the product owner is worth their salt… they will be split testing the sales page and making appropriate changes to improve the conversion rate and you benefit from that.

6) No Support - No customer support or any technical problems that you have to think of.

I like it but lets talk about the con’s.

Con’s

1) No Business - You are building somebody else’s business and you don’t have one of your own. You are just making a dollar.

2) They Set The Commissions - They set the commissions and they can raise it or lower it at a whim.

3) They Have Full Control - They can pull the product instantly… and suddenly there goes your income. Or they can turn the sales page into a squeeze page and suddenly your conversion rates stink, so you are now losing money with your advertising and you are building THEIR list.

4) They Build The Customer List - Their customers, their list and it’s all gold for them.

5) No Leverage - You do all the grunt work and only get paid when you drive the traffic.

6) 100% Trust Needed - In them and in the affiliate company that is sending you the payments.

7) Competition - You are competing against 100’s of affiliates all with the same product which you can’t differenciate.

8) Restrictions - Restrictions on trademarks and where you promote etc.

Ok not bad… not good either but now lets talk about PLR.

Pro’s

1) Nigh Instant Product - Yes it does take some work but you can have your own product in less than 24 hours if you are really serious about getting in their and getting the work done (The first one always takes the longest, but it gets easier from there).

2) It’s Yours - It’s all yours and you have full control. You can sell it where you want, you can set the price and the commissions (always check your PLR Terms and Licensing Agreement so you are not breaking your license).

3) Leveage - You are leveraging other peoples work, traffic and lists when you offer an affiliate program for your product.

4) JV Partners - You can approach JV partners who have lists who can promote your product for instant revenue.

5) You Set The Conversion - You have full control on the conversion.

6) You Build The List - You can build the prospect list (on the sales page) and the customer list and an affiliate list. It’s all yours.

7) Differentiation - You can differentiate your product from anything else out there or any competition.

8) Product Splintering - You can split that product into multiple products and target different niches within a niche.

9) Authority - You can brand yourself as the authority and lead your niche.

10) You Get Paid First - Depending on what affilate system you are using… you can get paid first.

Very Nice… But lets look at the con’s…

Con’s

1) Competition - Other people with the same PLR license have the exact same content that you have.

2) Takes Time To Grow - Takes time to grow your affiliate list, your prospect list, your customer list and the traffic to your site.

3) You Have To Build Authority - Because you are just coming in fresh into a market you have to build authority and that can take time.

4) You Are Starting From 0 - Increasing your conversions takes time… so you need to do the testing to find out what sells the best.

5) Customer Support - All those technical responsiblities and customer support are all your problems and they have to be handled promptly and professionally.

Ok you have got a few issues there that you need to consider.

So is affiliate marketing better than PLR?

Affiliate marketing should always be a balanced part of your business. When you have a list, you send them offers to buy (offers for affiliate products) but in my opinion you must build your own business first.

That is why I love Renegade Affiliates Monthly and Renegade Copy Monthly because John especially gives you a squeeze page and a series of autoresponders to BUILD YOUR LIST! But that’s only a fraction of what he gives you. Check out all the details at Renegade Affiliates Monthly and Renegade Copy Monthly

Talk about a win, win, win situation.

All the best to your online success.

Sincerely,

Paul Kleinmeulman
Australia

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On 2008-05-08 , Paul Kleinmeulman said...

"CaseStudy - StumbleUpon Traffic Sucks…"

On the subject of Increase Web Site Traffic, Internet Marketing Business, Social Marketing, What I have Learnt, affiliate marketing, marketing tips

I was going to call this new post "Just Because You Build It Doesn’t Mean They Will Come" but I went with "StumbleUpon Traffic Sucks" instead because that was exactly what I said when I launched my new site http://www.SleepWinks.com just over a week ago.

I did a pretty quiet launch… Did a couple of blog posts (one here and one at My Mind Shift Blog ) and then posted it at a few social bookmarking sites.

No emails, no affiliates.

And the results were disappointing to say the least.

Approximately 30 sign ups and no viralness (will update you on this one in the next week or so).

Did I get traffic? Yes I did… I got some. I got over 150 hits from StumbleUpon… Guess how many signed up? Maybe 2 maximum… could be less.

That was when I said… "StumbleUpon Traffic Sucks"

I know what you are thinking… "Your squeeze page just isn’t converting, Paul"

And you are absolutely right. For non-targeted, ’self improvement’ stumbleuponers my site does not convert at all, maybe 1% if I was lucky.

But this is where I get excited.

I went away for the weekend and enjoyed a nice camping trip… The End ;).

Kidding… Well actually I did go, and had a fantastic long weekend, perfect weather, cold enough for a fire, but warm enough to swim. Friend brought his speed boat as well… yeah it was great, thanks for asking ;).

Anyway this week when I got home, actually just 2 days ago now… I sent out an email to my MyMindShift affiliates saying I had a new affiliate program. A few of them signed up.

When I woke up the next morning (3am… yep I’m still doing it)… I discovered that my email exploded with notifications from Aweber saying people had signed up to my list.

Within 42 minutes of one affiliate signing up to my affiliate page (http://www.sleepwinks.com/affiliates ), I had the first subscriber sign up to the optin via his affiliate link (I can tell because his Id is automatically embedded for lifetime commissions) and when I woke up 4 hours later he had already sent over 140 subscribers and they are still coming in every few minutes 2 days later. I loved watching it.

So far he has sent over 370 subscribers with a conversion rate of over 68.5% (didn’t you just say this page didn’t convert… WRONG! ;) ).

Moral of the story…

Affiliates 2 | Social Networking 0

All the best to your online success,

Sincerely,

Paul Kleinmeulman
Australia

P. S. Challenge repeat. Give me a list of how many viral/traffic multiplying methods am I using at http://www.SleepWinks.com Hint it is more than 3.


On 2008-05-08 , Paul Kleinmeulman said...

"Automating a Virtual Real Estate Empire… <- Update"

On the subject of Article Explosion Membership, Internet Marketing Business, adsense sites, adsense templates, virtual real estate, vre

I’m a big believer in automating as much as possible when it comes to operating your online empire. There are always some tools that help you achieve that goal, but you still have to piece together all of the components, which is time consuming.

And if you’re new to online marketing, you have to add in the massive time spent on the learning curve, which drags down your progress and profitability immensely - sometimes to the point that you give up and quit before anything takes off.

What I really look for are sites that have a complete plug-in system where I upload, and I’m done. The problem is, the really good ones are few and far between - even though they’re in high demand.

Well I found one that’s usually full, due to its high retention rate, and discovered a few coveted spots are
opening for it, so I wanted to give you a heads up before they’re all gone.

If you’ve ever wanted a plug-in AdSense-driven virtual real estate empire, where you can dominate a niche and cash in on direct and affiliate sales items all on auto-pilot, you’ll want to join the select few who get to
use the unique content sites offered by this amazing membership.

With most of these programs, member numbers dilute the effectiveness of the product offered. Here you’ll have much less competition. Plus, unlike other sites where members can take the content and flood the web, these content sites cannot be used indiscriminately (which works to your advantage).

And even though the other members get the unique content developed, the superior RSS content methods they use gives you fresh content on a regular basis and helps you gain an edge in the SERPs (Search Engine Results Pages).
This is truly a one-of-a-kind service (with only 125 total members allowed), so I’m hoping the last remaining spots are filled by members of my list, since I believe you deserve the best automation tools that can be found.

Now don’t go to the main page. The membership is officially closed but here is the back-door link for a fortunate few:

Update:- On the special page I gave you it said that there was only 14 memberships left (not sure when that was last updated). So far I have seen 12 purchases through my affiliate link so by my calculations that means that there are only 2 spots left .

So don’t get locked out… Check it out…
Article Explosion Half Price Special

I really hope you can snatch up a membership before they are gone,

All the best to your online success,

Sincerely,

Paul Kleinmeulman
Australia

P.S. It’s rare to get a chance to grab a turn-key solution of this quality. Be sure to check it out.
Article Explosion Half Price Special


On 2008-05-07 , Paul Kleinmeulman said...

"HitTail - An Awesome Free SEO Tool…"

On the subject of Internet Marketing Business, SEO, Search Engine Optimization, hittail, keyword suggestion tool, long tail keyword research, long tail keywords, marketing tips

Guy Siverson From http://search-engine-optimization-and-beyond.com/

Wrote a comment on my blog last week.

Here is some of it…

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I’m going to repeat myself from my last comment… but adding HitTail to the mix helps you target to long-tail keywords which are the low hanging fruit of the internet.

I use HitTail with LinkTator2 for the best results.

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Well I know Linktator2 works like gangbusters but…

"What the heck is HitTail?" I said to myself "And what does it do?"

Well I immediately signed up for a free account at http://www.HitTail.com (gosh I wish that was an affiliate link) and I have been watching it like a hawk ever since.

Let me tell you something…

I absolutely love this free SEO tool.

All you do is add a little snippet of code to your index page, and then it does the rest.

Specifically it tracks the visits to your site and lists all the search engine phrases that people used to find your site.

It then gives you suggestions and a big long list of keywords that were used.

It’s awesome.

Check out this big long list of keywords from my new site at http://www.MyMindShift.com

I wanted to include it as an image here… but it is so big that you wont be able to read it if I do.

My Long Tail Keywords

Notice that my top 10 keywords make up for 40% of my traffic, but my long tail keywords make up for 60% of my traffic.

Very eye opening… and let me tell you that those long tail keywords are more targeted and would result in a higher conversion rate (can’t prove that yet because XConversions is not working properly yet).

Search Engine Optimization is exciting and I highly recommend HitTail to help you even more.

All the best,

Sincerely,

Paul Kleinmeulman
Australia

P.S. Thanks Guy I appreciate the suggestion mate… it is awesome!


On 2008-05-05 , Paul Kleinmeulman said...

"Twitter Updates for 2008-05-05"

On the subject of Paul Kleinmeulman's Twitter
  • More Energy Then A Red Bull With Binaural Beats http://tinyurl.com/64nxmp #
  • Just came back from 3 days of the best camping I have ever had… it was perfect! #